ShareASale｜Introduction

ShareASale, an affiliate marketing network established in 2000 in Chicago, has become a prominent platform in the US, hosting over 16,550 merchant plans. It focuses on small and medium-sized merchants, offering a reliable space for affiliate marketing. Despite being acquired by Awin in 2017, ShareASale operates independently, enabling both platforms to leverage their strengths and expand their market presence in North America. This partnership allows ShareASale to maintain its strong brand effect and efficient product supply, benefiting from Awin’s resources and reach.

Exploring ShareASale features

ShareASale provides features designed to enhance the affiliate marketing experience for both affiliates and merchants.

For Affiliates:

ShareASale empowers affiliates by providing a platform to discover and promote a wide range of merchant products. This allows affiliates to:

• Discover products: Find a variety of products from merchants to promote, ensuring a diverse selection to match their audience.
• Earn commissions: Earn commissions by promoting these products through various channels such as websites, blogs, social media, and email.

For Merchants:

Merchants benefit from ShareASale’s comprehensive tools to manage and optimize their affiliate marketing programs, including:

• Implementing programs: Easily set up and manage affiliate marketing programs to reach a broader audience.
• Tracking performance: Utilize detailed tracking features to monitor and optimize the performance of affiliate campaigns.
• Managing orders: Adjust order amounts and remove invalid orders independently, giving merchants greater control over their operations.

Understanding ShareASale Benefits

ShareASale offers several benefits to enhance the affiliate marketing experience:

• Flexible commission settings: Merchants can configure commissions based on different criteria such as new and returning customers, first-order incentives, tiered incentives, and exclusive incentives.
• Autonomous order management: Merchants have the autonomy to handle invalid orders and modify order amounts without needing platform intervention.

ShareASale Pricing Strategy

Understanding the pricing strategy of ShareASale is essential for managing costs effectively. This section outlines the initial and ongoing fees associated with using the platform.

Initial Fees:

• Joining fee: A one-time non-refundable fee of $625 after completing setup.
• Minimum deposit: $125 to cover commission expenses.

Monthly Fees:

• Platform fee: $35 per month.
• Tracking fee: 20% of the commission per valid transaction (e.g., $2 for a $10 commission).

By understanding ShareASale’s features and pricing structure, you can effectively use the platform to boost traffic and sales for your store. ShareASale provides a comprehensive solution to expand your reach and enhance your affiliate marketing efforts.