Creating flash sales campaigns

Flash sales provide significant discounts or promotions for a limited time. The main goals of flash sale campaigns are to get customers to impulse buy, increase short-term sales, or sell your surplus stock. These sales typically last for a few hours or days and are intended to create a sense of urgency among customers to make a purchase before the sale ends.

Steps

1. From your Shoplazza Admin > Marketing > Flash sales > and then click Create Campaign.

2. Add the Basic information, which includes the Campaign title and Campaign duration. You can choose whether to carry out the campaign on a long-term basis.

3. Under the Limited order rules, you can set the order usage to Unlimited, Limit order per product, or Limit per person per order.

4. In the promotion types, you can choose one of the following:

• Percentage: If the promotion type is a percentage, the discount will be calculated as a percentage of the total amount.
• Fixed price deduction: On price deduction, the value of the price deduction will remain unchanged, and the new sale price will be equal to the original price minus the deducted value.
• Fixed price: If the promotion type is Fixed price, the final sale price will remain unchanged, and the discount value and deduction price will be calculated based on the original price and sale price.

5. The campaign can be applied to Specific products or Collections. If you select specific products, you must add products to participate in the campaign and save the settings.

6. Product displays can be sorted ascending or descending alphabetically by price or sales volume.

7. Click Next to complete the Campaign page settings.

8. Under the campaign display settings, you can complete the following steps.

• Set up the Flash sale campaign banner. The campaign banner can be set to Fullscreen or Centered.
• Enable the progress bar to show as a percentage or as a number.
• The timer can be set up on Hours-Mins-Seconds or Days-Hours-Mins-Seconds.
• You can change the colour settings for Banner, Progress bar, and Timer.
• All the settings can be seen in the preview section.

9. Click Save to complete the creation of a flash sales campaign.