Refund reports

Refund reports provide valuable insights into after-sales activities, helping identify trends in refunds and potential risk areas. Understanding these patterns allows for better management of customer satisfaction while minimizing financial risks. The report is customizable, with options to filter by date range, store location, and product information.

Refund reports metrics

Refund reports offer a variety of key metrics that provide a deeper understanding of refund activities. Here’s a breakdown of what each metric represents:

Product information:

• Product name: The name of the refunded product, helping to identify items frequently returned.
• SKU: A unique identifier for the product, allowing for precise tracking of specific items.
• Category: The main classification of the product, offering insight into the types of items being refunded.
• Sub_category: A more detailed breakdown of the product category, providing further granularity in understanding refund trends.

Sales and unit metrics:

• Net sales (USD): The total revenue from sales after all deductions, including refunds, offering a clear view of final revenue.
• Total units: The total number of units sold, indicating the overall sales volume.
• Net units sold: The total number of units sold, adjusted for any refunded items.

Refund analysis:

• Refunded amount: The total monetary value refunded to customers, giving insight into the financial impact of refunds.
• Refunded units: The number of products that have been refunded, helping to track the volume of returns.
• Refund rate: The percentage of sales that resulted in refunds, indicating how frequently refunds occur in total sales.

This report aids in identifying trends in returns, allowing you to address any common issues customers may encounter with certain products. It serves as a tool for enhancing the shopping experience and maintaining a strong customer service reputation while keeping an eye on the financial implications of returns.