Embark on a journey to enhance your marketing with the integration of Shoplazza and Attentive . This powerful combination takes your SMS marketing to new heights, fostering an enriched customer experience. While this guide assumes you already have an Attentive account, it's important to note for new users that acquiring an account with Attentive begins by requesting a demo from their support team. This guide focuses on utilizing this integration for creating personalized campaigns, expanding your subscriber list, and engaging customers with advanced segmentation and targeted communications.
Key Features of Integration
- Seamless Store Synchronization: Automatically sync your Shoplazza store with Attentive to create personalized text and email campaigns, utilizing real-time data like product details, pricing, and customer shopping behaviors for hyper-personalized communications.
- Expanding Subscriber Lists: Facilitate the growth of your SMS subscriber base by integrating a direct opt-in option on the Shoplazza checkout page, enabling a smooth and efficient subscription process for your customers.
- Advanced Customer Segmentation: Utilize detailed customer data to segment your audience based on their previous shopping activities and preferences, enabling more effective and personalized marketing strategies.
- Strategic Communication and Reminders: Use Shoplazza data to send tailored product recommendations and set up automated reminders for events like cart abandonment, boosting customer engagement and reducing lost sales opportunities.
Growth and Engagement
Growth
Create, promote, and program click-worthy sign-up forms for your campaigns. Grounded in compliance—focused on growth.
- Create: Sign-up units built with our patented two-tap technology and compliance at the forefront.
- Promote: Incentives that capture the attention of your customer and convert browsers into buyers.
- Program: When and where your sign-up units appear on your website to maximize your return on investment (ROI).
Audience Manager
Target the right audience with personalized text messages.
- Create: A single, comprehensive customer view to power personalization .
- Target: Audiences with more personal messages that inspire action.
Messaging
Capture customer attention at every stage—from first touch to latest transaction.
- Engage: Customers with highly relevant text messages that drive loyalty and revenue.
- Amplify: Outreach with timely, immersive experiences that capture your audience.
- Optimize: Your strategy through rapid testing and iteration.
Business Intelligence
Uplevel your strategy and make smarter decisions with advanced reporting.
- Measure: Your SMS channel and understand your performance in minutes with fast, flexible, and shareable reporting options .
- Identify: New strategies, study your results, and refine your sending to maximize your ROI.
Installation
Tips
Pre-Installation Requirements:
Contact the Attentive White Glove team (white@attentivemobile.com) or your Client Strategy Manager for details for the sign-up source ID, Attentive tag, and SFTP account details.
1. From your Shoplazza Admin > Apps, click Visit App Store.
2. Search for Attentive in the search box and click Add app to add it to your store.
3. Click Install app to complete the app installation.
4. After installation, you will be redirected to log into your Attentive account. This is a step in the integration process, as it links your Attentive account with your Shoplazza store. Once logged in, return to the Shoplazza admin panel. Here, you'll need to enter the necessary settings you received from the Attentive team to complete the integration.
Managing Subscriptions
- Activate the option in Shoplazza's settings to allow customers to opt-in for SMS updates during checkout.
- Customers can then easily opt-in for SMS updates during their checkout process.
Disconnecting from Attentive
Note that disconnecting will stop the syncing of Shoplazza data with Attentive and deactivate all Shoplazza segments, journeys, and offers within Attentive.
Integrating Shoplazza with Attentive opens up a field of possibilities for e-commerce businesses, offering a pathway to personalized customer engagement and a significant boost in online revenue. This integration enhances SMS marketing and fosters a dynamic, responsive customer experience. With its straightforward setup and management, it serves as an invaluable tool for modern e-commerce strategies, driving growth and customer satisfaction.
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