You can restrict customer access to your online store by enabling password protection. The password page is a landing page that has password protection added to your online store. You can create a password and give it to customers that you want to enter your store. If a new store is not linked with a payment card, you will have no access to disable and set the password. When you enable the Password protection, only the password page of your store will be found by search engines. Other pages, like product pages, are hidden, and search engines won't display these pages in search results.