Rebate campaigns are popular marketing strategies to incentivize customers to purchase products. In a rebate campaign, customers receive a cash rebate or other type of reward for purchasing a product or set of products during a specific time period. Accessing this report helps you evaluate your existing campaigns and make follow-up marketing plans.
Viewing Your Rebate Report
1. You can go and check out your rebate report at Shoplazza Admin > Analytics > Reports > Marketing campaign > Rebate Data Overview.
Selecting Time-frame Indicators
1. Click on the time-period dropdown menu to select a time frame indicator.
Note
Your rebate report will automatically display today's data (from 0:00 am to the moment you click on the report).Selecting the Custom option from the drop-down menu to personalize your report.
Exporting Rebate reports
1. Use the Export Data button on top right to save a copy of your rebate report.
In the chart below, you can identify the meanings of every indicator in your rebate report:
| Modules | Indicators | Definitions |
| Data Displayed in the Overview | Order Quantity | The overall quantity of order placed during the rebate campaign |
| Percentage of Order Quantity | Campaign Order Quantity / Total Order Quantity | |
| Gross Merchandise Value (GMV) | The total amount of sales generated from rebate campaigns | |
| Percentage of Sales Revenue | Campaign Revenue / Total Sales Revenue | |
| Average Transaction Value (ATV) | Total Sales Revenue / Total Order Number | |
| Units per Transaction | Item Quantity / Number of Orders | |
| Data Displayed in the Chart | Campaign Title | The name of the rebate campaign |
| Order Quantity | The overall quantity of order placed during the rebate campaign | |
| Gross Merchandise Value (GMV) | The total amount of sales from the rebate campaign | |
| Average Transaction Value (ATV) | Total Sales Revenue / Total Order Number | |
| Units per Transaction | Item Quantity / Number of Orders |
Rebate campaigns are useful in building customer loyalty, collecting valuable customer data and boosting sales. With comprehensive indicators presented in the rebate report, evaluating and planning your rebate campaigns can never be that easy.
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